Cinematic DaPoint Entertainment studio scene

Bobby ReeZy is the creative engine.

Bobby ReeZy, also known as Bobby Ray Cyiark Jr. and B-Ray, is the founder, owner, CEO, artist, producer, songwriter, graphic designer, videographer, director, strategist, and world-builder behind DaPoint Entertainment LLC.

ArtistProducerSongwriterCEODirectorDesignerWorld-builder

Not Just An Artist

A connected entertainment universe.

He is building from real life, family, humor, love, pain, hustle, Southern roots, and ownership.

Recording artistProducerSongwriterCEOGraphic designerVideographerDirectorBrand builderWorld-builder

Branches

Everything connects.

DaPoint Entertainment LLC, Bobby's World Films, DaPoint Universe, DaPoint Network, STRAIGHT2daPOINT DELIVERY™, daPointPlace.work, and DaPoint Creator's Library all support the same long-term system.

Personas

Creative forms with business lanes.

Bobby ReeZy's personas are visual identities, story functions, and monetization lanes.