Bobby Ray Cyiark Jr., known professionally as Bobby ReeZy and also as B.Ray, is an independent recording artist, producer, songwriter, director, and entrepreneur. He is the founder, owner, chief executive officer, and creative director of DaPoint Entertainment LLC.
Music career
ReeZy's documented DaPoint catalog reaches back to the 2016 collaborative project Rendezvous. His later releases include Loaded Love (2023), Toxicity (2024), and Long.Live.Love. (2025), which form the Loaded Love Trilogy, followed by Discipline and Discipline Deluxe in 2026. He also records with Boskie Baby as Them GOODFELLAZ.
DaPoint and visual work
Through DaPoint Entertainment LLC, ReeZy connects music, artist development, original programming, characters, local enterprise, and the public headquarters at daPointPlace.work. He directs and produces visual work under the Bobby's World Films production identity and serves as DaPoint's final creative and publishing authority.
Current work
ReeZy is developing B.Ray's Boom Boom Room, a forthcoming project rooted in Southern soul, blues, jazz, and zydeco. The premiere performance of “Chrome and Whiskey” is the first public look at the album experience. No release date or complete project credits have been announced.


